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Know Your Caller Act clears House unanimously

By David Hudson
The Freedom Forum Online

10.02.00

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A federal law aimed at regulating the practices of telemarketers recently cleared the U.S. House of Representatives by a vote of 420-0.

The Know Your Caller Act, introduced by Rep. Rodney P. Frelinghuysen, D.- NJ in October 1999, prohibits telemarketers from interfering with the caller identification services of call recipients.

The measure provides that is unlawful to "interfere with or circumvent the capability of a caller identification service" and "to fail to provide caller identification information in a manner that is accessible by a caller identification service."

On Sept. 27, the day the House passed the measure, Frelinghuysen said the measure was necessary to protect the privacy rights of citizens.

"I believe that all commercial enterprises that use the telephone to advertise or sell their services to encourage the purchase of property or goods or for any other commercial purposes should be required to have the name of their business and their business telephone number disclosed on Caller ID boxes," he said.

Frelinghuysen questioned the fairness of commercial entities which compile personal information on consumers, but deny consumers the right to know who is attempting to contact them.

"Some telemarketer enterprises purposely block out Caller ID, yet these same companies know your name, your address and your telephone number," he said. "Is it not only fair that they share their company name and their telephone number so a person can make sure that they are a legitimate company?"

At least one First Amendment expert says the measure, though designed to protect privacy, raises First Amendment concerns.

"The bill raises the First Amendment issue of compelled speech by requiring the caller to provide the name of the person or entity placing the call, or on whose behalf the solicitation is made," said Richard Kaplar, editor of the Commercial Speech Digest.

"The measure seems overly broad, since it requires solicitors to adopt

speech requirements that affect only those consumers who have caller ID," he said.

"An advertising solicitation arriving in one's mailbox need not announce itself with a return address. Nor is a door-to-door salesman required by law to announce himself before a consumer opens the front door. Why should a different standard apply to solicitations arriving over phone lines?

The bill now goes to the Senate.

Previous

House subcommittee examines bills regulating telemarketers
Free-speech expert says extending ban on telemarketing would violate free-speech rights.  06.15.00

Related

Telemarketers battle static from federal regulators
By Douglas Lee Congress again takes aim at unpopular industry that is already overburdened.  06.27.00

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